Flows on Houseware
Your customer's journey is akin to navigating a labyrinth, each turn, each choice, critical to their experience. Flow charts offer a visual narrative, revealing the routes users frequently use, and unveiling their sequential interaction with your product. Houseware simplifies monitoring of these paths for you, empowering you to generate them effortlessly in just a few clicks!
Your customer is talking to you in clicks. Are you listening?
When done right, monitoring and analysing different user journeys using Flows can be one of the most powerful things to help improve your user's experience on the product. Craft and analyze Flow charts enriched with relevant business details and contextual insights from your data warehouse using Houseware.
Easy Integration. Easy Iteration. Easy Insights.
Analysing user insights made criminally simple with our out-of-the-box; no-code; self-serve solution that reads directly from your data warehouse.
Configure the exact Flow with ease
Select your anchor point, number of steps before and after the point, conversion criteria and more with just a few simple clicks. Choose to highlight certain events and easily generate a Flow chart tailored precisely for your specific problem statement.
Win with each segment of customers
Filter your Flows using properties that extend beyond just event-collected data, and encompass the entirety of your business context. Use this to ensure every user group is getting the experience they deserve!
Monitoring, Experimenting, Troubleshooting: Power it all, and more!
Empower your decision-making with data-driven insights. Track conversion rates, identify when users are suddenly not taking a certain path, and delve into the intricacies of your user journey. Don't rely solely on intuition – see the numbers for yourself and optimize your strategies for success!
Trusted and endorsed by some of the best product teams
Your most complex user paths brought to life in mere clicks.
"The flows feature of Houseware stands out, it helps analyze the exact user journey of users, and where they proceed from one event to the next. The flows gives me an immediate one-stop understanding of how users navigate between screens. "
Anjan Mahapatra
Product Marketing Manager at Fi
Troubleshoot and Identify Bottlenecks
Monitor steps your users are taking before and after critical events. See if there is a sudden drop or spike in a sudden route, helping you troubleshoot and identify bottlenecks in your product for a smoother customer journey.
Optimise your Product towards your Goal Event
Notice users are dropping off before reaching a desired event? Pay attention to the paths they are actually completing and optimise your product in a way that helps them reach all the right steps!
Carry out Ad hoc analysis
Answer ad hoc questions as soon as they come to mind by directly using our "Create" feature! Later choose to save it with some analysis you are already carrying out or discard once you have your answer.
For product teams
Get started in one simple step
Choose your anchor event, hit apply! No additional configuration required to get started with analysis.
Choose to Hide or even Highlight Events
Want to see how many users are converting to a specific event on each step? Highlight those events and track it all! What's more, choose to negate certain inconsequential events by choosing only the set you are interested in.
Filter by cohorts, user properties, event properties, etc.
Apply filters to narrow down to a specific set of users, using properties like city, subscription type, and more.
Set up Conversion windows, Collapse repeated events, and perform advanced actions effortlessly.
Configure custom conversion windows for your entire Flow, choose to collapse repeated events, and more! All in simple clicks.
Hit the Pedal on Revenue Conversion
Improve your Product
→
Improve User Experience
→
Increase Conversion
→
Increase Revenue!
It's that simple with the right tool.
Grow Revenue
Tracking and optimising key metrics related to customer engagement and user paths on your Product helps troubleshoot and ultimately lets more users complete desired actions, directly impacting revenue.
Improve Product Strategy
User segmentation data and journeys offer deep insights into user behavior and preferences, helping guide the product towards innovation that resonates with the target market.
Ensure Customer Satisfaction
Enhanced customer journey and experience, as reflected in improved product metrics, better traversed paths, directly contribute to overall customer satisfaction, helping retain more and more customers!
Seamlessly transition from Amplitude, Mixpanel
"The onboarding experience was exceptional. The Houseware team went above and beyond, assisting us in setting up both Rudderstack and Snowflake. We were up and running within just one day, thanks to the personalized assistance from the Houseware team, reinforcing our confidence in choosing Houseware as our preferred product analytics solution."
Siddharth S.
Founding team, Director of products, Flobiz
Control
With Houseware running right on top of your warehouse, get unparalleled control over your data, ensuring data security and compliance, unlike other tools in the space.
Performance
Infuse product analytics with business context, in a performant environment designed for ease and speed.
Savings
Cut costs by over 50% over traditional analytics tools without compromising on functionality, by choosing, as customers say, our "cost-effective and powerful solution for analytics needs".
